XUNTAS

Client: Lorena Ochoa

(Description)

XUNTAS, formerly known as IGPM (Impulsemos el Golf Profesional Mexicano), is a group dedicated to advancing the golfing careers of up-and-coming young Mexican girls and women. We stepped into this project driven by the goal to shed a light on the often solitary struggles faced by these athletes as they strive to reach the top. Long flights, long hours spent training, time spent away from friends and family, the road to success isn’t easy.

Featuring none other than world-champion Lorena Ochoa as ambassador, XUNTAS is committed to their mission of placing Mexican Golf firmly on the global stage, and to transform their athletes’ journey into one that can be shared among teammates rather than endured on their own.

(Stills)

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Agency
Brands&People
Creative Director
Gerardo Ortiz
Creative Director
Rocío Vázquez
Art Director
Ismael Zurita
Brand Leader
Gabriela Janett Martínez
Brand Executive
Maria José Sánchez
Director
Natalia Chanes
Director of Photography
José Mario Borda
Edit
Natalia Chanes
Still Photography
Adriana Farias
1st AC
Greasy García García
AD
Victor Castro Valencia
Sound guy
Daniel Rodriguez
Sound design & Mix
Enter Apolo
Production assistant
Andrea Mendoza
Production assistant
Mauricio Llamas
Gaffer
Alonso de León
Grip
Hugo Rodriguez
MUA
Anaid Hernandez

(Behind the Scenes)

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